Global Status Confirmed by VMA Trophy: Rosé Writes History with 'APT.'!
Hello, this is Jacob! Today, let's delve into BLACKPINK Rosé's solo song 'APT.' Rosé recently stunned the world once again by proudly winning a VMA for 'APT.', going beyond just topping charts and writing new K-Pop history. Let's dig into everything about Rosé and this phenomenal track!
Who is Rosé? (Origin, Age, Family, and BLACKPINK)
Rosé, born Roseanne Park (Korean name: Park Chae-young), entered the world in Auckland, New Zealand, on February 11, 1997. At age seven, her family relocated to Melbourne, Australia . Showing musical talent from a young age, she pursued her dream of becoming a singer. In 2012, she successfully auditioned for YG Entertainment and moved to Korea.
After four intense years as a trainee, she made her grand debut as the main vocalist of the global girl group BLACKPINK on August 8, 2016, at the age of 19 . As a BLACKPINK member, through numerous hits like 'DDU-DU DDU-DU,' 'Kill This Love,' and 'How You Like That,' she captivated global fans with her powerful yet unique vocal tone. Her voice is particularly known for effortlessly traversing a wide range from low to high notes, and she can freely switch between chest and head voice .
The Fateful Encounter with Bruno Mars and the Birth of 'APT.'
Rosé has always been a fan of Bruno Mars and harbored a desire to collaborate with him someday . A fan's wish often comes true! The two artists connected and built a friendship on social media, ultimately leading to the release of their dream-like duet, 'APT.,' on October 19, 2024 .
The song 'APT.' is reportedly inspired by the traditional Korean drinking game, the 'Apartment Game.' Bruno Mars found this unique Korean culture intriguing, and the music video even features scenes of them playing the Apartment Game, bringing a sense of familiarity to Korean fans . Bruno Mars significantly supported Rosé during the song's production, boosting her confidence . The track is praised for blending the distinctive styles of both artists while embodying the life of modern people .
'APT.': Rewriting K-Pop History with a Blazing Record Streak!
Upon its release, 'APT.' received an explosive response, sweeping various charts.
- Fastest Records:
- Music video surpassed 100 million views in just 5 days .
- Music video reached 300 million views in 22 days .
- Music video hit 1 billion views in 105 days (Fastest K-Pop artist record) .
- Achieved 100 million streams on Spotify in 7 days (Fastest for a K-Pop female solo artist) .
- Reached 10 billion views on TikTok in 31 days (World's fastest record) .
- Global Chart Domination:
- Ranked No. 1 on Spotify's Global Chart just four days after its release .
- Debuted at No. 8 on the U.S. Billboard 'Hot 100' chart (Highest ranking for a K-Pop female artist) .
- Later broke its own record, climbing to No. 7 on the Billboard 'Hot 100' .
- Entered the UK Singles Chart at No. 4 .
- Held the No. 2 spot on the UK Official Chart for 3 consecutive weeks .
- Secured No. 1 on the Spotify US chart .
- 'Suneung Forbidden Song' Status: Due to its highly addictive melody and repetitive chorus, it became known as a 'Suneung Forbidden Song' (a song students avoid before exams due to its distractibility) among students, creating a buzz .
These achievements prove Rosé's unprecedented global influence as a K-Pop female solo artist. Beyond mere musical success, it contributed to a common Korean phrase becoming a global 'meme' .
The Secret to 'APT.'s Popularity and the Future of K-Pop
The secret to Rosé's 'APT.'s popularity lies in the fantastic collaboration with Bruno Mars, its addictive melody, and the brilliant way it incorporated a Korean cultural element ('Apartment Game') into a global sensation. It's also praised for breaking down boundaries between K-Pop and Western pop music, creating a new musical synergy .
Rosé's successful solo activities positively impacted YG PLUS's stock price , once again demonstrating the economic ripple effect of K-Pop content. The success of 'APT.' showcases the limitless potential of K-Pop artists to create new attempts and records on the global stage.
We eagerly anticipate what new history Rosé and 'APT.' will write next!
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